Privacy Policy

Introduction

Your privacy matters, and protecting the information you share with Leada is something I take seriously. This Privacy Policy explains what I collect when you visit the Leada website, book a free audit, or work with me as a client, and how that information is used, stored, and protected. By using this website or engaging Leada's services, you agree to the practices described here. If you do not agree with any part of this policy, please discontinue use of the website and services.

Information We Collect

Leada collects the information you provide directly, mainly through the audit booking form and any follow-up communication. This typically includes your name, email address, phone number, business name, website URL, and details about your current marketing situation. When you work with Leada as a client, this may also include access to accounts you choose to share, such as your Google Business Profile, Google Analytics, Google Search Console, or advertising accounts.

The website also collects non-personal data automatically, such as browser type, device information, IP address, pages visited, and how you arrived at the site. This information is collected lawfully and only for clear purposes: responding to your enquiry, delivering services, and improving how the website performs.

How We Use Your Information

The information collected is used to respond to audit requests, communicate with you, and deliver the services you ask for. For clients, that means running and managing Local SEO, Google Ads, Meta Ads, and website work on your behalf. Information may also be used to send relevant updates, understand how the website is performing, and keep the site secure. Your information is never used to deliver unrelated marketing without your consent.

Sharing of Information

Leada does not sell, trade, or rent your personal information to third parties under any circumstances.

To deliver services, your information may be shared with the platforms and tools needed to do the work, such as Google, Meta, analytics providers, and email or scheduling tools. Information is shared with these providers only to the extent needed to run your campaigns or manage your accounts.

All third-party providers are expected to handle your information securely and use it only for the purpose it was shared.

Information may be disclosed if required by law, to comply with a legal obligation, or to protect Leada's rights and prevent fraud.

Because Leada is founder-run, the person handling your information is the founder directly. It is not passed around a large team or outsourced.

Data Security

Leada uses reasonable technical and organizational measures to protect your information from unauthorized access, loss, misuse, or disclosure. Account access you share is used only for the agreed work and is handled with care. No system is ever completely immune to risk, but security practices are reviewed and updated to keep your information protected.

Cookies & Tracking Technologies

The Leada website uses cookies and similar technologies, grouped into three categories:

• Essential cookies keep the site working, including security and basic functionality. These are always on and cannot be switched off.

• Analytics cookies help us understand how visitors use the site. When enabled, this is handled by Google Analytics (GA4).

• Marketing cookies measure the performance of our advertising and help us reach relevant audiences. When enabled, this is handled by Google Ads and the Meta (Facebook) Pixel.

When you first visit, a consent banner lets you accept all, reject non-essential, or choose which categories to allow. Analytics and Marketing cookies stay off until you consent. You can change your choice at any time using the "Cookie settings" link in the website footer, or by clearing cookies through your browser. Your preference is saved and reviewed periodically, so you may be asked again over time.

Your Rights

You have the right to access, correct, or request deletion of the personal information Leada holds about you. You can also opt out of receiving non-essential communication at any time.

You have the right to access and review the personal information held about you.

You can request corrections or updates so your information stays accurate.

You may request deletion of your personal information, subject to any applicable legal requirements.

To exercise any of these rights, contact Leada using the details below and your request will be handled promptly.

Third-Party Links

The website may link to third-party websites or platforms for your convenience. Leada is not responsible for the privacy practices or content of those external sites. Please review the privacy policies of any third-party platforms you visit to understand how they handle your information.

Changes to This Policy

This Privacy Policy may be updated from time to time to reflect changes in services, practices, or legal requirements. Any updates will be posted on this page with a revised effective date. Continued use of the website or services after an update means you accept the revised policy.

Contact Information

If you have any questions or requests about this Privacy Policy or how your information is handled, contact Leada directly using the details below.

Email: hello@leada.digital

Phone: +27 (76) 095 9788